Vice President of Brands
Kevin Henry brings over 15 years of brand building experience in the alcohol beverage industry, most recently developing the iconic Italian beer brand, Peroni, where he oversaw 7 years of continual double-digit growth in the US as National Director of Brand Development. Kevin also worked developing brands including Grey Goose Vodka, Absolut Vodka, Miller Lite and Blue Moon. Born and raised in Madison, WI, Kevin graduated with honors from New York University. Prior to working in brand marketing and sales, Kevin enjoyed a career in the entertainment industry as a singer-songwriter and music producer with original songs appearing on numerous television shows, including Days of Our Lives and Friends. Kevin is excited to be joining the entire Vertical team at the forefront of this dynamic and ever-expanding industry.